Swagger Institute

Earlier this month my Dad and I made our annual trek to the Canadian wilderness to fish. It is a fantastic week that we each look forward to every year. However, it's not an easy trip and it surely is not easy to get there. We fly from Nashville to Minneapolis, rent a car and then drive 8+ hours to our pick up point in Ontario. From there we travel by boat for a half hour to camp. It's a long haul, but the experience is life changing. There is no cellphone coverage. Th

Many years ago I made the decision to get into media sales. I was convinced that this could not be too hard and that I was going to kill it from the start. You see, I was too smart to realize I just didn't have a clue about how to approach sales. I set out from day one committed to telling my story to as many businesses as possible. I had work ethic. I had drive and determination. I had plenty of "want to." The thing I did not have was an understanding of how the sales